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Serbian
Journal of Management
2017,
vol. 12, iss. 2, pp. 331-344
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Innovation:
The role of trust
Abstract
Innovations
and constant change are inevitable parts of our everyday lives. It is
not only because advanced technologies are more effective, but mostly
because in the 21st century more and more realise that scarce resources
- among them the safe and clean environment as such - necessitate a
paradigm change and intense innovation. This revolution is easily
trackable in the organisational and (supra)national policies. However,
innovation, and its necessary prerequisites are seldom investigated
from the individuals’ point of view. It is easy to understand that
inter-organisational trust is inevitable on both the consumers’ and the
providers’ (innovators’) side, however, it has to be made clear that an
innovative organisation has to create a trusting environment within the
company, in order to foster collaboration, the generation of new ideas,
creativity and finally innovation. The present paper endeavours to call
attention to the notion of trust and its antecedents and consequences
in relation to innovations. The aim is to provide assistance in
understanding how to develop trust in each other and hence foster
further innovations and development.
This Work is licensed under a Creative Commons Attribution 4.0 License.
Keywords
trust; innovation; creativity; young
adults |
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